HERO HONDA REPORTS HIGHEST-EVER SALES IN A MONTH, SELLS 3,65,022 TWO-WHEELERS IN OCTOBER’07


New Delhi, Monday, March 31, 2008:

Crosses landmark Two Crore bikes on October 12th; celebrates the landmark achievement with “Hero Honda BIKE-A-THON”- a nationwide marathon of Hero Honda bikes under the “Hero Honda Country” campaign

Launches two new models Hunk (150cc) & refreshed Splendor+ along with a Special Edition during the month, thus taking its new launches to six during the financial year so far.

Hero Honda Motors Ltd (HHML), the world’s largest two-wheeler manufacturer, today reported its highest-ever sales in a month, with 3,65,022 units of two-wheelers in the month of October. This is an impressive performance in view of the prevailing slowdown in the two-wheeler industry.

HHML had sold 3,63,480 units during the month of October 2006. In September 2007, HHML had sold 314,567 units of two-wheelers.

This is in line with the company’s strategy for aggressive top line growth and increased market share. The company’s strategy has been to refresh the complete product range, and back them with aggressive marketing and communication campaigns. HHML had already introduced four new products, including refreshes, in this financial year. These were Splendor NXG, refreshed Pleasure, New Super Splendor and New Passion Plus. It added two more this month, Hunk (150cc) and refreshed Splendor+, along with a Special Edition.

The all-muscle and macho Hunk (150cc), which was launched during the month of October, has received a very encouraging initial response from customers, thus further strengthening the steadily growing market share of Hero Honda in the premium segment. The company has more than doubled its volumes and share in this segment between January – September 2007.

Splendor+ has been refreshed with exciting new graphics, five spoke silver cast alloy wheels option, and new meter dial colour.

The Special Edition Splendor+ was launched to commemorate the company’s landmark achievement of Two Crore bikes, and was unveiled at the culmination of the “Hero Honda BIKE-A-THON” at the historic India Gate in Delhi on October 30th. The Special edition has a Black Body Colour with New Silver Monotone Stripes. To add to its exclusivity, the commemorative bike has black five spoke alloy wheels, a black engine and matching chain cover and an attractive “Special Edition” doming sticker on both the right and left side covers.

After a three week journey across the country, felicitating young heroes in over 200 cities along the way, the HERO HONDA BIKE-A-THON converged in Delhi on October 30th. This was a unique nation-wide rally of 80 Hero Honda bikers that was flagged from eight cities in four corners of the country on October 12 to celebrate the company’s achievement of crossing Two Crore (20 million) bikes.

Carrying forward their long-standing association, HHML and the Indian Air Force (IAF) joined hands to celebrate together their milestones - the 20 million bikes achievement and the Platinum Jubilee of the IAF. As a part of this, four IAF teams of 20 officers riding on Hero Honda bikes joined the HERO HONDA BIKE-A-THON in the last week of its journey. The teams represented three commands, namely Western Command, New Delhi, Central Air Command, Allahabad, and Southern Air Command, Gandhinagar.

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HERO HONDA PASSES ON EXCISE DUTY CUT BENEFIT TO CUSTOMERS
REDUCES PRICES ON ALL MODELS, RANGING FROM RS 1000/- TO RS 2400/- SALES 265,431 UNITS OF TWO-WHEELERS IN FEBRUARY

New Delhi, Saturday, March 01, 2008:

Passing on the excise duty cut benefit in Budget 2008 to customers, Hero Honda Motors Ltd (HHML), the world’s largest manufacturer of motorcycles, today reduced prices on all its models, ranging from Rs1000/- to Rs 2400/-

The company, which sold 265,431 units of two-wheelers in the month of February, reduced the price of Splendor+ by about Rs 1300/- (ex-showroom Delhi) and on Karizma by about Rs 2400/- (ex-showroom Delhi). Similarly, the price of its best-selling 150cc bike Hunk has been reduced by about Rs 1800/- (ex-showroom Delhi).

Mr. Pawan Munjal, MD & CEO, HHML, said “Hero Honda has taken the voice of the customer to the government, and consequently the excise duty on two-wheelers has been reduced to 12 per cent from 16 per cent. This is a welcome move, and we are happy to pass on the entire benefit to customers. The reduction in excise duty cut will enable us to draw more customers to our fold, but the basic factors causing the industry slowdown still remain unattended. Credit financing has been withdrawn in some key markets, while interest rates on consumer loans also remain very high. This credit squeeze continues to be the most critical factor adversely impacting industry growth, and we still don’t see any indication from the banks and the government to address this concern. For the industry to make a turnaround and get back on the path of growth, the government has to address these key issues.”

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HERO HONDA ONCE AGAIN CROSSES HALF A MILLION RETAIL SALES IN THE FESTIVE SEASON


New Delhi, Monday, March 31, 2008:

Posts positive growth yet again – reports despatch of 288,027 units in November

Newly launched 150cc Hunk muscles its way into the premium segment – receives an overwhelming response from customers

Hero Honda Motors Ltd (HHML), the world’s largest two-wheeler manufacturer, today reported a great festival season, with retail sales of more than 500,000 units of two-wheelers during the period.

This is a repeat of last year’s record festive season performance, when the company had clocked similar retail numbers. It is especially significant when the two-wheeler industry has been experiencing a slowdown.

Continuing with its consistent performance through the year, Hero Honda dispatched 288,027 units of two-wheelers in the month of November. The company’s dispatch numbers for the corresponding period last year were 280,171 units. With this, the company’s cumulative sales for the period January ’07 - November ‘07 has gone up to 30,68,519.

The all-muscle and macho Hunk which was launched during the month of October, has received a very encouraging initial response from customers, thus further strengthening the steadily growing market share of Hero Honda in the premium segment (150cc and above). Hero Honda has more than doubled its volume and share in the premium segment this year.

The consistent performance of HHML has been possible due to the company’s multi-focal strategy of bringing in new products across segments, supporting them with strong communication and augmenting its distribution network. With this growth momentum, Hero Honda continues to steadily consolidate its more than 50 per cent share in domestic motorcycle market.

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HERO HONDA NET PROFIT ZOOMS 31% TO Rs 275 CRORE IN Q3 (FY 2007-2008)
REPORTS TURNOVER OF Rs. 2795 CRORE. RECORDS EBIDTA OF 13.95%

New Delhi, Monday, March 31, 2008:

Q3 Highlights

Corporate performance:

Consolidated over 50% share in the domestic motorcycle market

Reported highest ever sales in a month in October 2007 (365,022 units)

Crossed half a million retail sales in the festive season

Closed calendar year 2007 with sales of over 33 lakh two-wheelers

Achievements:

Retained the coveted position of World No 1 two-wheeler company for the seventh consecutive year

Crossed landmark sales of Two Crore bikes; celebrated the achievement with “Hero Honda BIKE-A-THON”- a nationwide marathon of Hero Honda bikes under the “Hero Honda Country” campaign

New Launches:

Launched two new models Hunk (150cc) & refreshed Splendor+ along with a Special Edition

Doubled volume and share in the premium segment - currently own almost 20% share

Hero Honda Motors Ltd. (HHML), the world’s largest two-wheeler manufacturer, today reported 31% per cent growth in profit after tax (PAT) at Rs 275 crore for the third quarter (October-December) of this financial year (2007-08). Hero Honda’s profit after tax in the corresponding period last fiscal stood at Rs 209.18 crore.

Total Turnover (sales turnover plus other income, net of excise) grew to Rs 2795.17 crores, a growth of 3.54 per cent over Rs 2699.63 crores recorded in the corresponding period last fiscal. The company has recorded an EBIDTA margin of 13.95% in the quarter. The EBIDTA margin in the previous quarter (July-September’07) was 12.39%.

This strong financial performance comes close on the heels of the company’s good overall sales even in the face of the prevailing slowdown in the two-wheeler industry. Hero Honda’s cumulative total turnover for the first three quarters (April–December 2007) of this financial year stood at Rs. 7673.43 crores.

Hero Honda's strategy for aggressive top line growth through new product launches, brand building initiatives backed by innovative communication has resulted in market share gain across every segment. Indeed, Hero Honda’s share in domestic motorcycles market has been growing upward of 50 per cent, despite the slowdown in the two-wheeler industry.

According to Mr. Brijmohan Lall, Chairman, Hero Honda Motors Ltd., “Our performance during the third quarter of this fiscal has been very encouraging considering the current slowdown in the two-wheeler industry. We have been consistently reporting better-than-industry sales numbers, and it has also been reflected in our bottom line. We wish to thank all our customers and stakeholders for reposing their faith in our company and our products.”

Mr. Pawan Munjal, Managing Director & CEO, Hero Honda Motors Ltd. said, “Given the industry slowdown scenario, we are very enthused by our robust financial numbers for the third quarter. However, this was not unexpected. We had undertaken some strategic initiatives since the beginning of this fiscal, including a conscious effort to rationalize costs across the board, and its results are now visible. Our bottom line has seen a consistent improvement, and we have been able to demonstrate that it is possible to keep gaining market share while maintaining a robust bottom line.

“With input costs softening and our sharp focus on cost efficiencies, we should be able to further improve upon our financial results,” he added.

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HERO HONDA CLOSES CALENDAR YEAR 2007 WITH SALES OF OVER 33 LAKH BIKES


New Delhi, Monday, March 31, 2008:

Recap of year 2007…

Slew of launches across various segments this calendar year

Multi-focal strategy leading to better-than-industry performance and gain in market share

Doubled volume and share in the premium segment

Consolidated over 50 per cent share in domestic motorcycle market

Hero Honda Motors Ltd (HHML), the world’s largest two-wheeler manufacturer, today reported cumulative sales of 33, 09,051 units of two-wheelers for the period January–December 2007. The company’s cumulative sales for the calendar year 2006 was 32, 53,229. This achievement is significant in view of the prevailing slow down of the two wheeler industry.

For the month of December 2007, HHML reported sales of 240,532 units of two-wheelers. The company’s sales for the corresponding period last year were 252,462 units.

The better than industry performance of HHML through 2007 has been possible due to the company’s multi-focal strategy of bringing in new products across segments, supporting them with extensive 360 degrees communication, leveraging properties such as cricket and entertainment for brand building and augmenting its distribution network. As a result, Hero Honda’s share in the domestic motorcycle market has grown to upward of 50 per cent.

Year 2007 saw Hero Honda launch new models across segments. The company more than doubled its volume and share in the premium segment this year, with the new all-muscle and macho Hunk, and the sporty and stylish CBZ X-treme both doing very well.

New 100cc bike Splendor NXG, refreshed Pleasure, new Super Splendor, refreshed Passion Plus, were other additions to Hero Honda’s product portfolio in 2007. The company crossed the twenty million cumulative sales mark this year and launched the special edition Splendor Plus to mark the occasion.

In the month of December, continuing with its engagement with youth, Hero Honda brought the legendary rock band Scorpions to India, for performances in Mumbai and Bangalore as part of the band’s “Humanity World Tour 2007-08”. This came close on the hills of the very popular ‘Hero Honda Campus Rock Idols’, a nationwide contest of amateur rock bands, that culminated into a grand finale in Delhi in the first week of December.

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HERO HONDA’S STRONG SALES PERFORMANCE CONTINUES INTO 2008
Reports sales of 298,050 units in January 2008

New Delhi, Friday, February 01, 2008:

Close on the heels of a robust bottom line growth for the third quarter ended December’07, Hero Honda Motors Ltd (HHML), the world’s largest two-wheeler manufacturer, today reported excellent sales numbers for the month of January, yet again defying the industry trend.

Despite an industry slowdown, the company reported an impressive 298,050 unit sales for the month of January 2008, as against 297,554 in January 2007. With this, Hero Honda’s cumulative sales for the current fiscal now stand at 27,51,376 units.

HHML on Thursday reported 31 per cent growth in profit after tax (PAT) at Rs 275 crore for the third quarter (October-December) of this financial year (2007-08). Hero Honda’s profit after tax in the corresponding period last fiscal stood at Rs 209.18 crore.

According to Mr. Pawan Munjal, Managing Director & CEO, Hero Honda Motors Ltd., “The sales numbers reflect a good start to the calendar year. Given the industry performance all through this fiscal, we are extremely enthused by our robust financial numbers for Q3 as well as our outstanding sales performance this month. Our new launches have been doing very well across segments, e.g. our latest launch, the 150cc Hunk has been a big draw with our customers, and has helped us double our volume and share in the premium segment.”

Hero Honda was recently honored as the “Bike Manufacturer of the Year” at the Overdrive Awards, and also at the NDTV Profit - Car India Bike India Awards. Additionally, its premium bike 150 cc Hunk won the coveted “Viewer’s Choice Award” at the NDTV Profit - Car India Bike India Awards.

Three of Hero Honda’s leading brands also won the TNS Voice of the Customer Awards in their respective segments - TNS Voice of the Customer No1 Executive Motorcycle - Splendor NXG, No 1 standard Motorcycle - CD Deluxe and No 1 Premium Motorcycle CBZ X-treme.

Hero Honda also won two prestigious customer loyalty awards in the month of January - the “Best Customer Loyalty Program Award (Automotive)” at the recent Asia Retail Congress, and “Customer and Brand Loyalty Award” in automobile sector (two-wheelers) at the Loyalty Summit 2008. These recognitions truly exemplify the customers’ enduring trust and faith in the company and its products.

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HERO HONDA ONCE AGAIN OUTPERFORMS INDUSTRY ON GROWTH IN Q2 (FY 2007-2008)
Impressive performance across segments turnover of Rs. 2391 Crores in Q2 Ebidta of 12.39%

New Delhi, Friday, October 19, 2007: Recap of Q2

Hero Honda bucked the industry growth trend, posting better than industry results in the last quarter

Its market share in motorcycles in the domestic market has grown upward of 50%

New launches including refreshed Passion Plus and Super Splendor reported good numbers

The brand Hero Honda awarded the “most preferred two-wheeler brand” at the CNBC Awaaz Awards

New Delhi, October 18, 2007: Hero Honda Motors Ltd., the world's largest two-wheeler manufacturer, reiterated its undisputed leadership by reporting better-than-industry performance in Q2 (FY 2007-08). The company clocked 7,56,633 units of two wheeler sales during the period. Hero Honda's cumulative sales for the period April ‘07 – September ‘07 stood at 15,59,486 units.

In the second quarter (July-September) this year, the company reported a Net Profit of Rs 204.33 crores , as against Rs. 215.97 crores in the corresponding period last year. Total Turnover (sales turnover plus other income, net of excise) grew to Rs. 2391.36 crores , a growth of 4.5% over Rs. 2289.44 crores recorded in the corresponding period last year. The company has recorded an EBIDTA margin of 12.39% in the quarter. The EBIDTA margin in the previous quarter (Apr-Jun'07) was 10.76%.

In the first six months (April-September) of this financial year, the company reported a Net Profit of Rs 394.17 crores , as against Rs. 453.71 crores in the corresponding period last year. Total Turnover (sales turnover plus other income, net of excise) grew to Rs. 4878.26 crores , a growth of 3.7% over Rs. 4706.09 crores recorded in the corresponding period last year.

Hero Honda's strategy for aggressive top line growth through market share gain across segments has paid off well. Despite the slowdown in the two wheeler industry, Hero Honda's share in the domestic motorcycles market has grown upward of 50%. The company has been successful in maintaining its strong growth momentum across segments.

According to Mr. Brijmohan Lall, Chairman, Hero Honda Motors Ltd ., “The last few months have been a disappointment for the auto industry with rising interest rates hurting sales. However, we have been able to post better than industry figures. During the last six months, we fulfilled our commitment to the customers by providing latest technologies and style in our models. We have launched five new products in this period - Splendor NXG, refreshed Pleasure, the new Super Splendor, new Passion Plus and of course our most recent launch Hunk.”

Mr. Pawan Munjal, Managing Director and CEO, Hero Honda Motors Ltd, said “We have been focusing on cost management across functions. There has also been some respite in input costs such as aluminum during the last quarter. Our financial numbers in Q2 (July 07 – September 07) reflect these developments. As for the future, a lot will depend on the interest rates movement, and commodity prices.”

Last week, Hero Honda achieved yet another milestone of two crore bikes . In a country of a billion people, it signifies a Hero Honda bike in every 50 people. To commemorate this momentous occasion Hero Honda has launched “BIKE-A-THON” – a marathon of bikes flagged off from eight cities across the country, which will converge near Delhi towards the end of this month. This achievement is indeed reflective of the strength of our brands and the trust that Hero Honda has built amongst its customers over the years.

The sales numbers for the month of September represent a good start to the forthcoming festival season. The company expects to keep up the momentum and further build on this platform going forward.


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HERO HONDA AUGUST ‘07 SALES AT 2,40,875; 12% Y-O-Y GROWTH
WINS THE COVETED

New Delhi, Monday, September 03, 2007: New Delhi, September 1, 2007: Hero Honda Motors Ltd. (HHML), the world’s largest two-wheeler manufacturer, crossed the two million sales mark in January – August 2007. For the month of August 2007, HHML sold a total of 2,40,875 two-wheelers. This is a growth of 12% over August 2006 when sales were at 2,15,076. The total sales for the period January ‘07 – August ‘07 stands at 21,07,772. This growth of 12 per cent is significant in the face of the slowdown in the two-wheeler industry which has continued due to the prevailing interest rate situation. This has been possible because of the company’s approach to strengthen its brands; to bring in new products, support them with extensive 360 degrees communication, and leverage the Hero Honda brand properties. Recent launches such as the refreshed Pleasure, Splendor NXG and new Passion Plus have been doing well. Adding yet another feather to its cap, the company also received the coveted “Most Preferred Brand of Two-Wheeler” award at the CNBC Awaaz Consumer Awards 2007. This award particularly establishes the trust and popularity that Hero Honda enjoys amongst customers.

HERO HONDA'S CUMULATIVE SALES FOR APRIL - JULY ‘07 CROSSES 1 MILLION MARK
July’07 sales at 201,191 units

New Delhi, Wednesday, August 01, 2007: New Delhi, August 01, 2007: Hero Honda Motors Ltd. (HHML), the world’s largest two-wheeler manufacturer, has registered a cumulative sales of 10,04,044 units for the period April-July 2007. During the month of July 2007, HHML sold a total of 2,01,191 two-wheelers. The Company sold a total of 2,35,314 units of two-wheelers in the corresponding month last year. The sales numbers for the month of July are in line with the company’s expectation. The slowdown in the two-wheeler industry has continued in face of the prevailing interest rate situation, and now the monsoons in most parts of the country. Despite the industry slowdown, Hero Honda has strengthened its market share over the year. The company believes that the fundamentals of the economy are strong, and is optimistic about the industry coming back on growth path closer to the festival season. Hero Honda has continued to pursue its successful strategy strengthening its product portfolio, supporting new launches with 360 degrees communication and building strong brands. In July, the company further augmented its strong presence in the deluxe segment with the launch of the new refreshed Passion Plus and Super Splendor. These new bikes come with great looks and are an excellent mix of style and performance. Hero Honda had earlier launched the refreshed Pleasure and Splendor NXG in the last quarter.

HERO HONDA MOTORS LTD. REPORTS TURNOVER OF Rs. 2486.90 CRORE FOR Q1 2007 – 08
LAUNCHES NEW AVATARS OF PASSION PLUS AND SUPER SPLENDOR

New Delhi, Tuesday, July 24, 2007: New launches set to strengthen the deluxe portfolio Recap of Q1 2007-08  Hero Honda posted better than industry sales volumes in all 3 months of Q1  The company set a new paradigm in two-wheeler technology and styling with the launch of new Splendor NXG and refreshed Pleasure  Splendor, Passion and Glamour featured in the top 10 ratings for the auto sector in the recently announced Brand Equity 100 most Trusted Brand Survey 2007 The New Passion Plus comes with: • Contemporary, stylish & exciting new graphics • A striking new Passion Plus logo on the fuel tank • Body coloured rear grip • Option of 5 spoke alloy wheel in black colour • Black painted engine and chain case & front forks • New yellow colour dial • Range of color options New Super Splendor comes with: • Attractive dual tone graphics • Self start as standard feature • Option of 5 spoke alloy wheels in silver colour • Six exciting colour options • Three year warranty Financial Results for Q1, FY’07-08: • Total sales for Q1 stands at 802853 units, • Net profit (PAT) at Rs 189.84 crore, • Total turnover growth by 3%, • EBIDTA margin for quarter 10.76%. New Delhi, July 24, 2007: Hero Honda Motors Ltd. (HHML), the world’s largest two-wheeler manufacturer, reiterated its undisputed leadership by registering better than industry sales volume in the first quarter of FY 2007-08. The Company also today augmented its strong presence in the deluxe segment with the launch of the new refreshed Passion Plus and Super Splendor. The new bikes come with great looks and are an ideal mix of style and performance. They promise not only better styling and contemporary graphic design but also a whole new persona. The company clocked volumes of 8,02,853 units of two-wheelers during Q1 of 2007-08. During the Q1, three Hero Honda bestsellers, Splendor, Passion and Glamour were featured in the top 10 ratings for the auto sector in the recently announced Brand Equity 100 most Trusted Brand Survey 2007. Splendor was ranked the top brand in the auto sector ratings. The company reported a Net Profit of Rs 189.84 crores, as against Rs 237.74 crores in the corresponding period last year. Total Turnover (sales turnover plus other income, net of excise) grew to Rs. 2486.90 crores, a growth of 3% over Rs. 2416.65 crores recorded in the corresponding period last year. Compared to the previous quarter (Q4 FY06-07), EBIDTA margin of the company in Q1 FY 07-08 improved to 10.76% from 10.18%. According to Mr. Brijmohan Lall, Chairman, HHML, “The first quarter of this financial year has not been encouraging for the auto industry in general, with the uncertainty over interest rates making customers postpone their purchases. We don’t foresee much of a change in the scenario for at least the next two months. However, the fundamentals of the economy remain robust, and we are hopeful that closer to the festive season, the industry will be back on its growth path.” Mr. Pawan Munjal, Managing Director, HHML said, “During the quarter, we fulfilled our commitment to customers by providing latest technologies and style in our products. We launched two new products this quarter – the new Splendor NXG and the refreshed model of Pleasure. And today, we are announcing the launch of the new look Passion Plus and Super Splendor.” The New Passion Plus features stylish and exciting new graphics along with Passion Plus logo on the fuel tank. The Matt Axis Grey Colour 5 Spoke Alloy wheels are well complemented by black painted Engine and Chain Case & matching Front forks. Combining a sophisticated image and optimum performance, the new Passion Plus offers an enthralling riding experience. The New Passion Plus is available in six exciting colours including sports red, black with red stripe, black with frost blue, vibrant blue metallic, palace maroon and force silver. The new Passion Plus with cast alloy wheels has been priced at Rs. 42,750/- ex showroom, Delhi. The New Super Splendor offers self start as a standard feature and also alloy wheels that offer a smooth riding experience along with better road grip. And of course, the new age Quantum Core 125cc engine enables the bike to offer a unique combination of power and mileage. HHML, reiterating its commitment to customers also offers a three year warranty on the bike. The New Super Splendor is available in five exciting colors, including black single tone and black dual tone, candy blazing red, vibrant blue metallic, cloud silver metallic and palace maroon. The two variants of Super Splendor - spoke/drum/self and cast/drum/self - are respectively priced at Rs. 44,150/- and Rs. 44,900/- ex showroom, Delhi.

HERO HONDA SELLS 2,55,200 UNITS IN JUNE 2007
Records over 50% market share in April-June quarter

New Delhi, Tuesday, July 03, 2007: New Delhi, July 2, 2007: Hero Honda Motors Ltd. (HHML), the world’s largest two-wheeler manufacturer, has sold 2,55,200 units in the month of June 2007. HHML sold 2, 78,660 units in the corresponding month last fiscal. For the quarter ending June 2007, the company achieved cumulative sales of 8, 03,615 units. Despite the slowdown in the two wheeler industry, Hero Honda has strengthened its position in the quarter and recorded over 50% market share in the motorcycle category for the quarter. During the month of June, Hero Honda launched a refreshed model of its scooter Pleasure. Bollywood star Priyanka Chopra was also roped in as the new brand ambassador for Pleasure. The new Pleasure offers customers a contemporary style with attractive aesthetics and the initial response for this model has been very encouraging. In the motorcycle category as well, all recent new launches of Hero Honda, namely the new CD Deluxe in the entry segment, Glamour with alloy wheels in the deluxe segment and CBZ X-treme in the premium segment, continue to do well contributing to the share gain in the quarter. Three Hero Honda bestsellers, Splendor, Passion and Glamour have been featured in the top 10 ratings for the auto sector in the recently announced Brand Equity 100 most Trusted Brand Survey 2007. Splendor has been ranked as the top brand in the auto sector ratings. Brand Equity 100 most Trusted Brand Survey 2007 is a prestigious annual brand survey organized by the Bennett & Coleman group.